Our Cause

We believe in the power of positivity to make a difference in the world.

At Glama Gal Ajax we have a long history of celebrating hope, positivity and togetherness.

That's why, in 2020, despite the major struggles we faced as a small business trying to navigate the COVID-19 pandemic, our spirit remained unshattered. As we watched our business crumble, we found hope in our community. As we struggled to keep afloat, we found a resilience we never knew existed. And as our spirit was tested like never before, we discovered that optimism is way more contagious than any contagion.


Your Family Matters Too - a program to give back to frontline heroes

In April 2020, we launched the Glama Gal Kids Spa Ajax Your Family Matters Too program to give back to our frontline heroes. 

Throughout the spring, summer and fall of 2020 we hosted free virtual slime making and art workshops for the children of 250 frontline workers. As they worked hard to keep our families safe, we wanted to show them that their families matter too. And we thought, what better way to show them this, than put smiles on the faces of their children. The supplies that they required for these workshops were delivered right to their porch, and the virtual workshops were conducted over several months.

Operation December to Remember - giving back to families in need during the holidays. 

As we all tried to keep our spirits high and social gatherings low during a pandemic ridden holiday season, we knew that it was not going to be Christmas as "usual". Especially for families in need. So we set out to make it an extra special Christmas as "unusual" by bringing the joy of Christmas to those experiencing poverty, homelessness and isolation.

With the majority of charity holiday events cancelled in 2020, and the ongoing pressures experienced by food banks, we worked with Feed the Need in Durham to offer a special virtual Breakfast with Santa experience to children living in shelters, families who rely on food banks across the Durham region and to the children of frontline emergency food providers.

On the day of the event these families received craft kits and a warm breakfast from Eggsmart Whitby Shores. They then logged onto a live virtual event on Zoom, where Santa and his Elves were waiting for them with a fun agenda of Christmas crafts, games, singing and dancing.

This initiative touched 75 families in need across the Durham region. 
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